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Published 08.09.2015 | Author : admin | Category : The Respect Principle Pdf

If you want to make your website stand out, you need something that draws people’s attention but it requires you to put in plenty of effort to get there.
Being unique and standing out from the crowd is a problem that a lot of website owners run into at some point. Not many businesses or websites realize the power and demand for a personalized service in the 21st century.
The great thing for you, though, is that by making your service and interaction with people more personalized, you’ll stand out.
A non profit’s website needs to make it easy to find out more about their cause, to donate money, and to become more involved. Below are a list of best practices for designing non profit websites followed by some examples of non profit websites that are getting things right.
Offer downloadable images from your site so journalists and bloggers don’t have to contact your and wait for a response. Whether you provide detailed information about volunteering directly, steps people can take on their own, or just contact information for your volunteer organizer, make sure you don’t overlook this crucial bit of information.
Providing multiple means of contact makes it easier for volunteers to get in touch, so include an email address, phone number, and a web contact form if you can. But considering how much information is pushed in bite-size pieces on sites like Twitter and Facebook, there’s no telling how much or how little visitors will know. Consider up front how much multi-media elements will be used, and whether they’ll be used on every page or just in special gallery sections.
The leaders of your organization (or whoever is in charge of the organization’s website) should make a list of what the goals for the site are before starting the design process.
Whatever your purpose is, knowing it and communicating it to your designer going into the design process will save headaches and delays down the road.
New York City Coalition Against HungerThe New York City Coalition Against Hunger offers up an excellent website. ASPCAThe ASPCA website makes it immediately apparent through images and small text areas on their home page what the organization is all about. Save the ChildrenThe Save the Children website is an excellent example of getting a lot of information into a small space while keeping everything de-cluttered and user-friendly. Oxfam AmericaThe Oxfam America website uses color to make their donation button stand out on the home page. Natural Resources Defense CouncilThe NRDC website also makes use of color to distinguish between different sections of their site. Amnesty InternationalThe Amnesty International site makes great use of color, including a bright yellow header and accents mixed with shades of gray and black. WitnessWitness takes a slightly different approach to their site, as monetary donations are not their primary focus. Product (Red)The Product (Red) site features products that support the organization prominently in a slideshow on their home page.
Take The WalkThe Take The Walk site makes great use of bold graphics and a slideshow on the home page to immediately capture visitor attention. Blog Action DayThe Blog Action Day site changes each year based on the cause being blogged about (as well as changing for updates before and after the actual event).
Ducks UnlimitedThe Ducks Unlimited site focuses on providing useful and relevant content more than anything else. How Do I Create a Web Site for My Organization?A good overview of website design and development for non profits.
Web Design Best Practices ChecklistA very thorough list of best practices in general website design.
Backgrounds In Web Design: Examples And Best PracticesA rundown of best practices in designing website backgrounds. Pagination Gallery: Examples and Good PracticesA rundown on how to organize the pages of your site. Cameron Chapman is a professional Web and graphic designer with over 6 years of experience. We are working on Microweber on the past 3 years and finaly Oh-my-God we have a demo version! Website design services by Thomas Design will be able to help you out when you’re finding the design that’s right for you.
If you are the sole person writing content for the website, this shouldn’t be too hard to achieve.


To develop consistency, you’ll need to take the same tone on your website as you do on your social media channels.
I am passionate about all things design related including web, character, and graphic design.
They need to be user friendly, easily navigable, and use appropriate fonts, colors, and other design elements. It needs to make it easy for media contacts to find the information they need and the contact information of key personnel.
Whether the media attention brings in more donations directly or simply raises the profile of the organization, getting attention from journalists, bloggers, and anyone else with an audience is important.
There are plenty of people out there who might not have the money to make a donation but are still passionate about what your organization is doing. If you plan to post videos and photos on multiple pages, you’ll need to make sure your column widths other elements are complimentary to the kinds of media you want to use. If they’re not, any time you embed a video (or similar element), your site design will look haphazard (and some of your site content might end up covered up).
Maintaining a consistent brand throughout your organization greatly increases your chances of being recognized in passing.
Make sure everyone is on board with the same vision, too, so you don’t have to make unnecessary changes down the road, which saves both time and money. This makes it easier for people actively looking for information related to your organization to find your site.
Links for donating or becoming a volunteer are featured prominently in their side navigation. Right at the top of the page they explain exactly what Kiva does, and they make it very easy for visitors to lend money.
Donation links are featured both in the main content area of the home page and in the top navigation.
A multi-media slideshow is featured prominently on the home page, showcasing featured content.
Links to donate or sponsor a child are included in the top navigation as well as below the slideshow on the home page. While the majority of the site is designed in shades of green and tan but the donation link is orange.
They use their site to effectively solicit video contributions showing human rights violations from countries around the world. They also include links on other ways to get involved, their blog, and learning resources in the sidebar.
Komen for the CureThis site makes great use of space in their header for highlighting important links, including ones to pages for women recently diagnosed with breast cancer, how to make a difference, and a page to share your own breast cancer story. A graphic showcasing how many miles have already been walked and how many left until they reach their goal is the main highlight of the home page. Their aim is to raise awareness and get individuals to take action on a variety of different causes. The donate button is red, while the rest of the site employs black and dark gray navigation.
It’s easy to find information about the project right on the home page, including brief explanations of every aspect of the event.
The sidebar is filled with links on how to get involved, their photo gallery, newsletter, FAQs, and about information. I tell yon now, Microweber is Free Open Source system that allows you to make your own website, blog or online shop by DRAG AND DROP! Remember to think carefully about it, and keep all your options open until you’re aware of all that’s available. And when people don’t feel like they’re being treated as individuals, they’ll feel like they’re being taken for granted.
Whether you do this with a special banner or button or simply make it prominent in your regular navigation, donors have to see where to donate before they can do so. The donation process shouldn’t be any more complicated than any other online transaction. Make it clear that journalists and other organizations may use these items in news coverage without contacting the organization for prior permission.
Designers and clients often take for granted what visitors to their site will already know about their organization.


Take into account the types of information you’ll be providing on the site and the formats that will be used. While it’s easier to change content on a website, it still gives a negative impression if your site is riddled with errors and inaccuracies.
If you offer news about your organization and your cause, people who are interested in either will come back on a regular basis (or subscribe via RSS). They also have a featured entrepreneur on their home page, further encouraging others to join.
Links for more information, the issues the organization is interested in, and links to join or take action are all featured prominently in the top navigation and elsewhere on the home page. Fox Foundation website offers a great home page that includes tons of great information without looking cluttered.
There are also links to more information and for other ways to become involved featured prominently. Links to join, donate, or take other action are featured prominently in the sidebar and a link to media information is included in the header. Links to donate, become a member, volunteer and other ways to help the organization are highlighted in yellow in the sidebar, making them easy to find while still fitting with the understated overall site design.
Links to news, their media archive, and ways to get involved (including training) are included prominently in the top navigation. The overall site design is simple, which is primarily achieved by the limited color palette (red, gray, and white). The donation link is featured in the header, making use of a bright pink button where the rest of the header is gray. Below the graphic are the different ways people can contribute and the different causes for which they’re raising money.
Three images linked to different resources on the site make up the bulk of the home page, creating a huge impact without being complicated or fussy. Links to join the bake off, donate, and to other resources are also featured prominently, as is a counter to show how much money has been raised so far. Statistics are prominently featured on the home page (including a chart showcasing the percentage of all blog posts that day focusing on the cause), as is a link to more information about what Blog Action Day actually is. Then, you need to make it as easy as possible for them to comment and share thoughts on your content. In either case, you want it to be a simple and straight-forward process for people to give you money.
Other than information required to process their credit card or e-check, don’t require any other information. This keeps your site visible and makes it more likely they’ll become more involved in the future (or stay involved if they are already).
The site features integrated mutli-media content in the form of both slideshows and videos, as well as both blogs and a news section. Links for living with Parkinson’s, about the foundation, research programs, and how to help are included prominently in the middle of the page. Information on the site is presented in a concise and user-friendly manner, providing plenty of information in easy-to-read chunks.
News is prominently featured on the home page, along with plenty of information about what Oxfam does. The home page also includes plenty of current news and resources below the main content up top.
Links for the media, getting involved, and other resources are easily found in the top nav. The home page also includes a place to sign up for updates on the next event, press information, and information on how to donate.
And news both about Parkinson’s and the Foundation are also featured prominently on the home page.



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