How to do presentation on keynote,free email address ukraine 777,amazon promotional code for yugioh - Plans Download

Published 22.04.2015 | Author : admin | Category : Things Guys Love

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Concise and convincing communication has never been more important than in today’s information-cluttered environment. With a massive information overload and shortening attention spans, sending a message across is more challenging than ever before. These advances have a major impact on the way we present. To captivate the audience, we need to compose an exciting story with a logical structure that people can easily follow. The Pyramid Principle developed by Barbara Minto from McKinsey explains how to logically structure information in our presentations and persuasively communicate with our audiences. Research has shown that when we read, we automatically try to organize information into top-down pyramid shapes where conclusions are supported by arguments just as the top of the pyramid is supported by its core stones.
When building your information pyramid, start from the bottom much like when you build a real structure. Repeat the grouping process on the next level and the next and so forth until you build the entire pyramid. You’ll get one summary statement on the very top that will communicate the key message of your entire presentation. Every statement that you make within your pyramid should trigger a question in your audience’s mind.


Start with the conclusion and then present supporting statements (as in the example below). Another way to draw a logical conclusion is by inductive reasoning that takes specific information and makes a broader generalization.
The inductive reasoning is, therefore, recommended for argumentation in the top parts of your information pyramid. It’s crucial that your reasoning starts with the logical question after your initial statement (see the pyramid below). So we have the pyramid of logical arguments and statements ready; now we need to convey it to our audience.
With a description of the situation, we place our audience in a certain place and time and we create the background for our story.
The complication subsequently illustrates a problem that we face, highlighting its relevance. Even the ancient Greeks imagined the shapes of animals in the star constellations rather than just looking at them as random clusters of dots.


List all the arguments that you plan to make and group them into clusters that support a similar conclusion. The conclusion of an inductive argument is considered to be only probable, based upon the evidence given. To provide the necessary answers for our audience, we need to engage in a question-answer dialogue. Start with the main idea, then raise a question, answer the question and so forth on every level of the imaginary pyramid that we have built.
To do so, we have to use an introduction that will ignite the audience’s interest and set the stage for the problem that needs to be solved. However, a great advantage of using induction for argumentation is that the reader can easily follow it since the conclusion is clear from the beginning.
It is the main lead for your answer and the rest of your story supported with logical arguments!




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